AI Insights · Timothy · June 2025
Performance of Top Consumer Finance Apps on Unified Platform in Mexico Q2 2025
Explore the performance trends of the top consumer finance apps in Mexico for Q2 2025, with insights from Sensor Tower's unified platform data.
In the second quarter of 2025, the top consumer finance applications in Mexico exhibited varied performance on the unified platform, according to data from Sensor Tower.
Banco del Bienestar Movil saw a significant decline in weekly downloads, starting with over 936K downloads in early April and tapering off to around 129K by the end of June. Despite this, weekly active users increased, peaking at nearly 9.4M in early June.
Openbank México experienced a steady increase in both downloads and active users. Weekly downloads peaked at approximately 414K in late April, while active users consistently grew, reaching around 586K by the end of the quarter.
BBVA México maintained stable download numbers, fluctuating slightly between 174K and 218K weekly. Active users remained robust, hovering around 21M throughout the quarter, with a noticeable spike to 22M in late May.
Nu showed a consistent pattern in downloads, averaging around 150K weekly. Active users increased steadily, surpassing 8.8M by the end of June.
Banco Azteca maintained a steady download rate, with numbers remaining close to 128K weekly. Active users fluctuated slightly but ended the quarter with approximately 7.4M users.
For more detailed insights and data, visit Sensor Tower's platform.
